Replying to @mmatthiesen and @jason_kint, @jayrosen_nyu, @BrusselsGeek, @johnnyryan, @gchampeau, @SophieintVeld, @IABEurope, @ddalton40, @ErnstCornelia, @MichalBoni, @Fontana3Lorenzo, @JanAlbrecht, @EU_EDPS, @why0hy, @BirgitSippelMEP
Calling it "data-driven" is like saying that cotton picking is "muscle-driven". It sort of misses the point.
Hey, I get it. This will wipe out half of adtech. But if you want to enlist support from publishers at least say which.