Thread · 2 tweets · 18 Nov 2018

I don't think I have any magic bullet to convince them to actually do the self-reg they've been promising for the past twenty years... They need a reckoning that has to come as a shock. It could have been DNT, or GDPR, it could be this...

It's hard to see when you really don't want to. I used up much energy, patience, kindness last summer trying to explain to @IABEurope that their framework was just CYA (so not enough for GDPR) and not standards-grade but they took it as an attack instead.