Thread · 4 tweets · 4 Apr 2020

How tech organises work is also relevant here. People look (rightly) at gig worker but the intent is to get developers to be interchangeable too. Tech today is entirely focused on scale, and you can't scale creative, local knowledge.

Scale sounds cool until you realise that it can only function by obliterating differences at ground level. That's how you end up with Pulitzer-winning outlets and the 700th phone light app all being "publishers", put in direct competition as interchangeable ad inventory.

A healthy digital future goes through checks and balances to scale at all levels: privacy, CDA230, unions, fiduciary duties for user agents, transparency of ad intermediaries.