Thread · 2 tweets · 21 Jul 2020

Thanks for the details. I am curious about a few things. * Isn't any content a tiny % of what most people see? * Is reach the number of people who might have seen an item if they happened to be there? * Are impressions just scrolling past an item or something more?

* Do you have any internal studies about mental persistence or likelihood of re-engagement with the same content from various ways of engaging? Just curious, thanks!