Replying to @null and @therevoltingx, @johnnyryan, @BrendanEich, @samtingleff, @acfou, @kickstand, @mrr619, @WolfieChristl, @johnwilander, @brave, @random_walker
Well, if anyone in the adtech stack can reuse that identifier and what they learnt from the bid independently from the publisher then that's not helping the publisher stay in business, either.
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