Replying to @baekdal
When it's that simple, I agree. I think the problem is that the platforms, especially Google, are trying to have it both way: claiming to be a turnstile but also pushing to carry the content. They've muddied this a lot. Some notes in that short thread:
Replying to @swodinsky and @randfish, @dohertyjf
Ha, "adtech expert" — what can I have done to justify such ire, @swodinsky? Jokes aside, this is… complicated. I'm still mulling over what a good approach would be. If Google still ran a "turnstile" SERP that mostly directed traffic elsewhere, I don't think they should pay.♥ 8
↺ 1